Little Diamond’s Pizza has taken off and it’s only been open for six years with new locations including Santa Nella, and the newest addition on Pacheco Blvd.
Little Diamond’s Pizza started off small as a mom-and-pop shop in August of 2018 by husband and wife, Justino and Esmeralda. The business was doing well in the beginning, but needed help getting attention and more customers. In 2019 Justino and Esmeralda began their partnership with Victor Terrazas, owner and founder of Modality View. Victor’s business focused on branding, strategy and marketing. Once these two pieces were put together the story of Little Diamond’s Pizza finally began.
Little Diamond’s has since then opened two additional locations in the span of four years officially after the partnership. The first being the original location in downtown Los Banos. The second location was opened in 2021 and is located in Santa Nella, California. The third location was then opened in 2023 off of Pacheco in Los Banos. While opening new locations and developing a better business, the Little Diamond’s menu kept expanding.
Although the Little Diamond’s Pizza shop started off small, over the course of six years not only has the business and partnership expanded, but the menu, the connections and the goals have all grown exponentially. When asked the main goal for Little Diamond’s Pizza, Victor Terrazas stated, “Non-stop work & quality in everything we do. We want to be the first choice for family, and friends to come and dine-in. Over the course of the next five years we plan to have 5-7 total locations.” Little Diamond’s looks to grow while still holding onto their signature motto ‘Better when it’s local.'”
The menu is based on originality; there is no other menu in town like the Little Diamond’s menu. Some of the signature dishes include the town pizzas like the Morgan Hill, the Los Banos, and the Gilroy pizza. But these aren’t the only things that give Little Diamond’s the shine. Their signature dough, sauce, and calzones make this restaurant a special place to eat.