From toddlers to teens and even adults, Jellycats have quickly become a rising trend on TikTok. The London based company has quickly been going viral for their cute stuffed toys.
Founded in 1999, Jellycat quickly stood out in the market with its dedication to high-quality materials and whimsical, distinctive designs. However, over the years, Jellycat’s popularity began to spread far beyond the UK, gaining a devoted following worldwide.
Jellycats offer an extensive variety of designs, making it easy for anyone to find a plush that suits their personality. A wide variety includes traditional animals like puppies and pandas, as well as more unconventional creations like Amuseable Pineapple or the Amuseable Hockey Puck.
The brand also caters to customers during the holiday season. To celebrate the festive months, Jellycat offers their classic characters but with a holiday twist. Customers can expect to buy from a wide range of plush toys, whether they choose to buy a stuffed Christmas tree or a bunny holding a candy cane. This diversity not only appeals to children who have a creative imagination, but also to adults who appreciate the playful aesthetic as a form of home decor or an office desk accessory.
Sydnee Miller (12) shared her thoughts about Jellycats and said, “They’re very cute and cool to collect but kind of overpriced.”
Though many people worldwide love Jellycats, most people don’t feel the same when it comes to the pricing, since a simple jellycat can easily cost $45. Despite the price, many people worldwide continue to shop for the cute stuffed toys. On the official website for the brand, they say that their toys are tested to meet the British, American, European and Australian safety standards, which adds to their reputation as a trusted company.
Recently, TikTok has made Jellycats become viral as people use them for a variety of different trends such as one where people will make a seasonal gift for a friend and add a Jellycat that matches the holiday. Another trend people have taken part in has been one where people will buy each other Jellycats that will match the personality of their friends.
When asked about the hype behind Jellycats, Priscilla Lopez said, “they’re cute. I don’t have any but they’re cute, and I like them since they’re small and just easy to carry around.”
Ultimately, while Jellycat toys are indeed more expensive than average stuffed animals, many people see value in their design, quality, and brand appeal.